Video Games and the Interplay between Consoles and Culture
Once considered niche, fringe, and the hobby of only outsiders or loners, video games have rapidly become one of the most popular and influential artistic forms of this century.
How the World's Savviest League Brings the Court to Our Couch
The National Basketball Association reaches a global audience via a multiplatform strategy that leverages its uncanny ability to connect fans to all things NBA. Steven Secular brings readers inside the league's global operations and traces the history of the NBA's approach to sports media from its 1980s embrace of cable through the streaming ......
Hard copy, hot metal and the power of the written word
Welcomed by Phillip Adams as an important Australian memoir full of insight and humour, this is also a story about growing up. It’s the personal journey of a 16-year-old boy starting work in ‘the golden age of journalism’ when reporters worked with hard copy and hot metal and endured a mixture of instruction and reprimand....
"This book examines the current state of global media distribution today, including legacy and born-digital media industries, and the social, cultural, and economic impact of the digital distribution ecosystem"--
A Professional Photographer's Guide to Financial Success
Why do some photographers succeed when others fail? It's often because the successful ones know the Photography Business Basics... Written with a friendly, conversational tone Photography Business Basics offers easy to read, practical advice using an innovative work-back plan that logically deconstructs a mountain of activities into manageable ......
"Fighter-Writer" reports from major battles in the Pacific highlight what America's Marines endured in World War II Douglass K. Daniel presents a fascinating trove of previously classified material withheld from the public because of government and public relations concerns at the time, including tactical details that could inadvertently aid the ......
Navigate the evolving world of sport public relations. Now in its fourth edition, Sport Public Relations provides students, educators, and professionals with the foundational knowledge and modern strategies needed to navigate the evolving world of public relations (PR) in sport. The textbook presents essential topics such as media relations, ......
This is the loose-leaf version of Sport Marketing, Sixth Edition With HKPropel Access, which offers students a less expensive, printed version of the text. Empower students to feel capable and confident as they prepare to enter the dynamic world of sport marketing. Sport Marketing, Sixth Edition With HKPropel Access, is the leading resource for ......
Pullout sections, poster supplements, contests, puzzles, and the funny pages--the Sunday newspaper once delivered a parade of information, entertainment, and spectacle for just a few pennies each weekend. Paul Moore and Sandra Gabriele return to an era of experimentation in early twentieth-century news publishing to chart how the Sunday paper ......