This 3rd edition book provides a multi-perspective approach to strategic sustainability and value chains to allow understanding from various disciplines and professional backgrounds.Some of the key features of this second volume include a how-to guide on implementation for strategic sustainable supply chain management (S3CM): Short vignettes ......
An introductory textbook on industrial marketing and supply chain management that discusses industrial products and pricing, as well as key topics such as co-creation of value, big data, innovation, green practices and CSR. The textbook includes: The marketing philosophy on industrial markets The characteristics of industrial markets The marketing mix and the product life cycle The issues surrounding distribution and operations including value creation, business relationships and networks Case studies and mini case studies (vignettes) This textbook is suitable for students studying industrial marketing and other related courses at undergraduate and graduate levels. Thomas Fotiadis is an Associate Professor of Marketing and Head of the Marketing Laboratory in the Department of Production and Management Engineering, School of Engineering at Democritus University of Thrace, Greece. Adam Lindgreen is Professor and Head of Department of Marketing at Copenhagen Business School, Denmark and Extraordinary Professor at University of Pretoria's Gordon Institute of Business Science, South Africa. George J. Siomkos is Professor of Marketing at the Athens University of Economics & Business (AUEB), Director of the MSc Program in Services Management and previously Dean of the School of Business, AUEB, Greece. Christina OEberg is Professor at CTF Service Research Center, Karlstad University and associated with the Ratio Institute, Sweden. Dimitris Folinas is Professor in the Department of Supply Chain Management at International Hellenic University, Greece.
Supply Chain Management: Securing a Superior Global Edge takes an integrated approach to managing supply chains by addressing the critically important areas of globalization, sustainability, and ethics within every chapter. Authors Ray Venkataraman and Ozgun Demirag use a wide variety of real-world cases and examples from the manufacturing and service sectors to illustrate innovative supply chain strategies and technologies. With a focus on decision-making and problem-solving, Supply Chain Management provides students with tools they need to succeed in today's fiercely competitive, interconnected global economy. Key Features: Includes coverage of COVID-19, big data, technology tools, and other current topics influencing supply chains In-text examples and solved problems walk students step-by-step through each calculation Case Studies and SCM Profiles provide real-world insights into cutting-edge supply chain practices Practice Problems give students opportunity to apply what they've learned
Providing students with a comprehensive introduction to the field and equipping them with the tools necessary to thrive in today's evolving global business environment, Operations Management focuses on critical thinking and problem solving. Authors Ray R. Venkataraman and Jeffrey K. Pinto address sustainability in each chapter, showing that sustainable operations and supply chain practices are not only attainable, but are critical and often profitable practices for organizations to undertake. The new second edition includes more recent real-world examples of operations and supply chain issues, as well as new and updated cases.
Biopharmaceutical R&D stands at a crossroads. Escalating development costs, persistent clinical attrition, heightened competitive pressures, mounting regulatory complexity, and uncertain commercial rewards have made ""doing more with less""; an inherently flawed strategy for success and sustainability. This one-of-a-kind book reframes the ......
Moving beyond the hype, The Impact of AI in Supply Management explains how advanced analytics, machine learning, and generative AI can be responsibly integrated into procurement's strategy, operating model, and culture. With a strong emphasis on trust, governance, and explainability, this book shows how AI becomes a structural capability-not a ......
Un Manuel Pour Les Entreprises Qui Construisent Des Chaines D'approvisionnement Durables (troisieme edition)
Ce manuel montre aux entreprises agroalimentaires comment developper des chaines d'approvisionnement plus durables, resilientes et productives et met en exergue l'impact substantiel de cette demarche sur le developpement.
Transforming your procurement and supply management operations requires more than just implementing new technology; it demands a strategic approach to ensure sustainable success. It also requires a look at the history of these transformations for insight into what went wrong and what can be done better. Written by an expert with over two dozen ......
This 3rd edition book provides a multi-perspective approach to strategic sustainability and value chains to allow understanding from various disciplines and professional backgrounds.Some of the key features of this first volume include a how-to guide on foundational information for strategic sustainable supply chain management (S3CM): Short ......
