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Author: Gulnara Karimova View as:     Display per page

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9781936320639 Academic Inspection Copy
  • Strategic Creativity in Marketing Communications

  • "It is very heartening to see Gulnara Karimova's scholarly work on the application of Bakhtinian theory in understanding the marketing communication process being put to intriguing practical use in this new handbook of creative strategies. " Chris Miles, PhD Lecturer in Marketing and Communication School of Business and Management Queen Mary, ......
  • ISBN-13: 9781936320639 (Paperback)
  • Publisher: ACADEMICA PRESS
    Imprint: ACADEMICA PRESS
  • Price:
    AUD $89.99
  • Stock: 0 in stock
  • Local release date: 28/08/2013
  • Availability: This book is temporarily out of stock, order will be despatched as soon as fresh stock is received.
  • Categories: Sales & marketing [KJS]
Page 1 of 1 (1 items)