A practical philosophy to revolutionise your business and delight your customers
It's time to put the 'marketing' back into email marketing. Adopting a holistic approach to email marketing will help you break through barriers, serve your customers better and drive stronger results for your company. Fully updated, this second edition of Holistic Email Marketing is a reliable source of up-to-date, practical ......
Future-proofing your brand through robust compliance
If you want your products still to be on the market five years from now, you need a fully implemented compliance strategy. E-cigarette brands are facing increasing regulation globally. Only if you address this through robust processes and implement a future-proof compliance strategy will you be able to access the retail channels you need for ......
The definitive guide to marketing your biggest capital asset
Are you struggling to sell your home, find a good estate agent or understand why the valuations you get vary so much? Based on the proven 3P method, How to Sell Your House is your step-by-step guide to finding the right agent, creating a compelling narrative for your listing so viewers fall in love with your home before theyve even walked ......
Why do some business owners attract dream clients with ease, while others constantly compromise, working with clients who drain their energy and dull their spark? How are some entrepreneurs able to show up with confidence, while others feel stuck, disconnected and unsure how to move forwards? What enables some people to thrive on ......
Your essential guide to global entrepreneurship and activism. From Accra and Mumbai to Milan and New York, a vibrant new generation of activist entrepreneurs turn visionary ideas into impactful realities. Ignite Global Change offers a roadmap for crafting wealth from minimal resources, from ideation to implementation. Its practical, real-world ......
A leaders' guide to driving RAPID digital transformation
Lead in the digital age and unleash your organizations hidden potential. Innovation From Within will empower you to master innovation, tap into your organizations hidden potential, and take a leading role in the ever-evolving digital landscape.
The no-nonsense finance guide to building a profitable and enjoyable trades business
If you dont know your numbers, you dont know your business. If your growing trade or construction business is winning projects but not seeing the profits, you need to get serious about your finances. Know Your Numbers helps you to get clear on the numbers that matter, get paid and build profit. Follow the tried-and-tested CLEAR ......
How smart solicitors attract more of the right clients at the right price to grow their law firm quickly
The legal world is changing fast - don't be left behind! Getting more of the right clients and growing your law firm quickly, smoothly and profitably is getting harder. New media has created an abundance of marketing and advertising options, and there is now more competition than ever before. In this practical and in-depth ......
'My manager doesn't give a f**k' - Is this what you want your people to say about you?' This book doesn't just tell you what to do to lead well: it tells you exactly how to do it - what to say, how to say it and why - when you need it. This practical, skills-based handbook for managers and leaders provides helpful guidance, practical ......