Sport continues to experience unprecedented popularity, with growth driven by the evolving ways in which sport teams, athletes, and media communicate with their audiences and fan bases. In turn, the dynamic world of sport communication offers burgeoning career opportunities for students skilled in communication and passionate about sport. No ......
Functional strength training is one of the most beneficial forms of fitness training, but it is often not included in a secondary physical education curriculum. Lack of equipment or weight rooms can be an issue, and uncertainty about how to teach students correct techniques can be intimidating. Plus, there may be misconceptions about strength ......
With a newly restructured framework that strongly emphasizes real-world application, Fitness Professional's Handbook, Eighth Edition With HKPropel Access, provides current and aspiring fitness professionals the road map for working with clients. The text translates key concepts into practical application by guiding the reader through screening ......
Esports continue to captivate audiences worldwide, but few understand the unique demands placed on the athletes. Conditioning for Esports: A Guide to Training and Performance is the first resource of its kind to explore the specific training needs of serious gamers. Written by top experts in the esport field, it applies evidence-based knowledge to ......
In today's sports world, decision makers, coaches, trainers, and athletes readily embrace sport performance analytics (SPA) and expect decisions to be based on such analyses. Organizations adept at collecting data, analyzing data, and applying findings enjoy a competitive advantage on the field-and a positive impact on the bottom line. For sport ......
Promoting Health and Academic Success was the first book to cover the Whole School, Whole Community, Whole Child (WSCC) model, now a widely accepted framework for promoting health and learning in schools. With increasing evidence that health and academic success go hand in hand, this second edition delves deeper into the WSCC approach to showcase ......
Whether espoused by sports leagues, teams, or individual athletes, social issues are part of the sporting world fabric. The sports media often plays the gatekeeper, deciding how messages are presented and to what extent they're covered-if at all. Sports, Media, and Society investigates the impact of societal issues in sports and how the media ......
Neuromechanics of Human Movement, Sixth Edition, integrates knowledge from the fields of neurophysiology and biomechanics into a unified framework known as neuromechanics.
A Woman's Guide to Feeling Athletic and Fit After 40
Stay strong and feel great as you move through the decades of your life with Age Strong: A Woman's Guide to Feeling Athletic and Fit After 40! Internationally renowned personal trainer Rachel Cosgrove will help you increase metabolism, lose body fat, decrease osteoporosis risk, boost stamina, and increase self-confidence as you move toward and ......